Skip to main content

Latest News

football style X and O gameplays
What We Can Learn from Big Grocers

If you Google “weekly grocer ads,” you will see online links to ads from virtually all of your area’s major grocers. Why? Why do grocers continue to encourage the concept of a weekly promotional ...

consumer spending examples
As the Pandemic Evolves, So Will Consumer Spending

As we write to you today, the pandemic is still with us, but we are beginning to get occasional glimpses of normal life peeking through. As the vaccines get rolled out to greater numbers, and we ...

QR code on mobile device
Adding QR to Print Boosts Your Digital

QR Codes are having a moment. And it’s about time. “Quick Response” codes have been around for years. But early technology was clunky, required you to download a special app, and frankly, people ...

image with
One Plus One Equals Three?

I know that title sounds like something from the new math, but it’s really a formula for marketing success. It’s not uncommon to have two different things that, when married together, add up to ...

Vintage photo of the Frankfort milk wagon
The Two Sides of Multi-Channel Marketing

Consumers consistently tell us they want more. More information, more selection, more special offers, and more ways to access your goods and services. Enter Multi-Channel Selling and Marketing… ...

various items with costs written down on paper
It Played Out as We Expected

Earlier this summer, we shared in an email that we saw certain economic conditions coming our way that would impact consumer’s shopping behaviors. While the glow of unexpectedly robust Q2 revenue was ...

woman at grocery store
The Pulse of the Consumer Survey

To better inform our clients, Signature Graphics commissioned a survey in late July to take the “Pulse” of today’s shopper. We wanted to get direct feedback from consumers to better understand what ...

Woman reading marketing flyers
Connecting with Consumers. Is it Different Now?

Q2 is behind us and the numbers were surprising. Year over year, growth was off the charts for many retailers. For some, not in a good way, but for those essential businesses selling groceries, ...

Portland-based commercial printer, Signature Graphics, Inc., announced the acquisition of Target Media Northwest in Spokane, Washington
Signature Graphics Acquires Target Media Northwest

Portland, OR August 12, 2019 – Portland-based commercial printer, Signature Graphics, Inc., announced the acquisition of Target Media Northwest in Spokane, Washington. Target Media Northwest, a ...